Tread Lightly from Fox on Vimeo.
The community is invited to help relaunch Tread Lightly, Santa Cruz’s legendary pedal-powered landscaping service, with an Indiegogo kickoff party at the Monterey Bay National Marine Sanctuary Exploration Center.
When: Friday Oct 17, 6-9pm.
Where: Monterey Bay National Marine Sanctuary Exploration Center, 35 Pacific Avenue, Santa Cruz.
Cost: $15-$25 contribution requested.
Starting a bicycle-powered landscaping service more than two decades ago, Ken Foster was truly a man ahead of his time. Terra Nova Ecological Landscaping's "Tread Lightly" service invited the community to think differently about their yards—and more importantly, to act differently. For more than 20 years Terra Nova landscapers pedaled around town towing trailers full of tools, implementing permaculture designs, creating edible landscapes and building food forests.
"Tread Lightly was an authentic, profoundly ecological approach to landscape care," Foster says, "and the Santa Cruz community saw the service as a local symbol of innovation and hope."
Terra Nova Ecological Landscaping continues its good work today, installing water catchment and graywater systems, drought tolerant landscapes, and providing low-impact landscape care service. But the Tread Lightly service, never a big profit maker, was discontinued two years ago. The equipment had aged and deteriorated, and it was hard to justify buying new trailers and bikes.
Ken, along with friends and sponsors, is asking the community to help bring this valuable service back online.
The Terra Nova Tread Lightly Indiegogo Kickoff Party
On Friday, Oct. 17, Terra Nova is launching a crowdfunding campaign on Indiegogo with a goal of raising $50,000 to get the Tread Lightly service rolling again.
Ken, along with the Monterey Bay National Marine Sanctuary Exploration Center, invites the community to join them at a celebratory event launching the Indiegogo campaign. They will screen the Tread Lightly Indiegogo video. Food will be provided by another legendary Santa Cruz institution, India Joze; wine will be provided by the Stockwell Winery; Uncommon Brewers will be there with their uncommon brews; and music will be provided by Kai Killion & Getaway Dogs, artists from Ancestree Reggae and the great Jon Young.
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